British Prime Minister Keir Starmer has commended the Premier League's outreach program in India, which aims to bolster grassroots football development. Starmer highlighted the program's significance during his visit to Mumbai, where he interacted with young footballers and coaches participating in the Premier League's Community Coach Development Programme.
The Community Coach Development Programme, a collaboration between the Premier League and the British Council, provided expert training to 30 community coaches in Mumbai. Coaches from Brentford FC and Newcastle United FC delivered the three-day program. The initiative is part of the Premier League's broader strategy to engage with fans and support communities across India, marking a significant step since the opening of its Mumbai office earlier this year.
The program culminated in a showcase event at the Cooperage Football Ground in Mumbai, featuring 80 children from the Oscar Foundation, a youth-led organization that uses sports to drive social change in disadvantaged communities. Starmer and former Liverpool, Manchester United, and Newcastle United striker Michael Owen attended the event, interacting with the coaches and young players.
Starmer expressed his pride in the Premier League's initiative, recognizing football's ability to unite communities and transform lives. He lauded the training program as a successful export that not only develops future coaches but also inspires young people and showcases the positive impact of British sport on a global scale.
Michael Owen echoed Starmer's sentiments, noting the passion for football in India and the potential for further growth. He emphasized the Premier League's nearly two-decade-long commitment to community work in India, which has played a crucial role in developing grassroots football. Owen said he was inspired to see how football is changing lives and enjoyed speaking with the coaches and young players.
The Premier League and the British Council have been partnering for nearly 20 years to upskill over 41,000 football coaches, referees, and educators, benefiting over 2.2 million young people across 29 countries. In India, their programs have reached more than 7,500 coaches, referees, and educators in 18 states, positively impacting over 164,000 young people. Indian alumni of these programs are now spearheading their own community projects, utilizing football to foster confidence, inclusion, and education.
The Premier League's commitment to India extends beyond coaching, as it seeks to increase physical activity and inspire learning among primary school children. The Premier League Primary Stars (PLPS) program trains primary school teachers in India to deliver engaging and effective physical education lessons. The league also engages with young people and decision-makers through workshops and community events.
The popularity of the English Premier League (EPL) continues to surge in India, with the Star Sports Network broadcasting matches across various channels. Online streaming platforms like Disney+ Hotstar and JioCinema provide access to every game. The Premier League's presence in India generates substantial revenue for the UK economy, supports numerous jobs, and engages a vast fanbase.
Starmer has emphasized the importance of sports for children's development and community engagement. He aims to enhance access to sports facilities, recognizing the power of sports to unite people, break down barriers, and promote fitness and health.