Michael Saylor's Strategy has made another significant move in the Bitcoin market, purchasing $217 million worth of the cryptocurrency as its price demonstrates resilience. This acquisition further solidifies Strategy's position as the public company with the largest Bitcoin holdings.
Details of the Purchase
While specific details regarding the exact number of Bitcoins acquired in this latest purchase are still emerging, Michael Saylor, Strategy's CEO, has signaled fresh Bitcoin purchase plans. The company has historically used proceeds from at-the-market (ATM) equity offerings to fund these acquisitions. In August 2025, Strategy bought 7,714 BTC, a decrease from the 31,466 BTC acquired in July. Strategy's latest Bitcoin purchase was made at an average price of $110,981 per BTC. As of early September 2025, Strategy holds 636,505 BTC, acquired for approximately $46.95 billion at an average price of $73,765 per coin. These substantial holdings are currently valued at approximately $70.6 billion.
Market Context
Bitcoin's price has shown strength, trading at approximately $111,249. Over the past year, Bitcoin has increased by 105.45%. Bitcoin reached an all-time high of $123,000 in the past, but dropped to the low $110,000s due to falling AI stocks and S&P 500 index reactions. Bitcoin's price is influenced by factors such as supply and demand, market sentiment, competition from other cryptocurrencies, regulations, technological upgrades, and broader economic trends. The next Bitcoin halving, which will further affect its supply, is expected to occur in 2028.
Strategy's Bitcoin Strategy
Michael Saylor is a known Bitcoin advocate, and Strategy has adopted a strategy of accumulating BTC as a core treasury asset. Saylor believes that Bitcoin could reach $21 million per coin by 2045 as the world's assets are tokenized on the blockchain. Strategy's stock (MSTR) has shown gains over the past year, delivering 152% gains compared to Bitcoin's 90% increase. However, the stock's price has sometimes diverged from its Bitcoin treasury strategy.
Broader Implications
Strategy's continued investment in Bitcoin has several implications:
Overall, Michael Saylor's Strategy continues to make headlines with its Bitcoin accumulation strategy, impacting both the company's financials and the broader cryptocurrency market.