Daksh Gupta, the 23-year-old Indian-origin CEO and co-founder of the AI code review startup Greptile, has sparked a debate about the relevance of Burning Man in today's tech-centric world. Gupta, who has become a prominent figure in the AI boom's demanding culture, suggests that the current mindset of young tech workers in San Francisco is at odds with the ethos of Burning Man.

Gupta summarized this prevailing mood as "no drinking, no drugs, 9-9-6 [work from 9 a.m. to 9 p.m., six days a week], lift heavy, run far, marry early, track sleep, eat steak and eggs". This lifestyle, focused on intense work and optimization, leaves little room for the week-long desert festival known for its artistic expression, communal living, and often, substance use.

His comments reflect a growing sentiment among some in the tech industry that Burning Man is losing its appeal. Jenny He, founder and general partner at Position Ventures, observed that many young founders are now prioritizing long hours and brand building over partying. This shift in priorities suggests a move away from the counter-cultural image that Burning Man once embodied within the tech world.

Several theories have emerged to explain this perceived decline in Burning Man's coolness. Some suggest that the festival, like other extravagant perks of the zero-interest-rate era, now seems naive and excessive. Others argue that the intense focus required by the AI industry leaves little desire for prolonged disconnection. The ubiquity of smartphones and social media may also contribute, with increased coverage of the festival's less glamorous aspects potentially deterring some from attending.

Adding to the discussion is the fact that Burning Man attendees, and perhaps the festival itself, are aging. Gupta alluded to this, suggesting that "caravaning for hours to the desert and frolicking in dust storms for a week is just less fun when you're older, especially with the prevailing sinking feeling about the state of the world".

It's important to note that Gupta previously faced criticism and even death threats for implementing an 84-hour workweek at his company. This controversial policy aligns with the "9-9-6" culture he described and highlights the intense work ethic that he believes is incompatible with the Burning Man experience.