For Lionel Messi, simply being present on the field is an event, a spectacle that radiates joy to fans and teammates alike. His influence extends far beyond goals and assists; it's a magnetic pull that elevates the atmosphere and inspires those around him. The 2025 season was a testament to this, with Inter Miami securing the MLS Cup, a triumph where Messi played a pivotal role, contributing two assists in the final against the Vancouver Whitecaps.

Messi's arrival in 2023 marked a turning point for Inter Miami, ushering in a golden era that saw the club capture its first three titles, including the coveted MLS Cup. His impact is so profound that Inter Miami recognized Messi as the Most Valuable Player of the Year for 2025. This accolade follows his remarkable performance throughout the season, where he recorded 43 goals and 26 assists in 49 appearances across all competitions. He also became the first player to win the Landon Donovan MLS MVP Award in consecutive seasons.

Beyond his individual brilliance, Messi's presence has a tangible effect on the team's performance and morale. Head Coach Javier Mascherano emphasized Messi's importance during Inter Miami's MLS Cup run, noting his commitment to winning and the special effort he displayed in crucial games.

The "Messi effect" extends far beyond the field, boosting the profile of MLS and attracting global attention. The league has experienced significant growth in sponsorships and revenue since his arrival. Inter Miami itself has seen its revenue more than double, and its valuation has surged. Moreover, the signing of Messi has led to increased ticket sales and attendance records across the league, even in games where he couldn't play.

As Inter Miami looks ahead to the 2026 season, they are strategically reinforcing their squad to support Messi's continued success. The recent signing of Sergio Reguilón, a Spanish left-back with experience at Real Madrid and Tottenham, aims to fill the void left by Jordi Alba's retirement. Reguilón's speed and offensive capabilities are expected to bring a fresh dynamic to Inter Miami's left flank, further amplifying Messi's impact.

Even opponents acknowledge the significance of sharing the field with the Argentinian legend. Reguilón himself admitted that the prospect of playing alongside Messi influenced his decision to join Inter Miami.

Lionel Messi's influence on Inter Miami and MLS is undeniable. His mere presence brings joy, inspires teammates, attracts fans, and elevates the sport's profile in the United States. As he continues to don the Inter Miami jersey, the "Messi effect" promises to bring even more excitement and success to the club and the league.