Ayesha Khan, a rising star known for her role in Dhurandhar's dance number "Shararat," has voiced strong concerns regarding the misuse of artificial intelligence (AI) and its impact on online privacy and consent. In a recent interview, Khan revealed that she has encountered several morphed images of herself circulating on social media, a disturbing trend that she finds "very scary".
Khan highlighted the normalization of AI-driven manipulation, particularly concerning applications designed to sexualize women. She expressed disbelief at the existence of such technologies and the potential harm they inflict. One specific instance she cited involved an AI-generated video that depicted her and Vijay Ganguly hugging, an event that never occurred. Khan emphasized how realistic these morphed images appear, making it difficult for the average person to distinguish them from authentic content. "It's sad how most people would not know that it's AI," she lamented.
Beyond AI-generated content, Khan also addressed the issue of paparazzi culture and the lack of consent in capturing and sharing private moments. She argued that photographers often disregard personal boundaries, filming and posting compromising "oops" moments without permission. While acknowledging that some photographers are respectful and honor her requests to not publish certain images, she stressed the importance of consent and ethical conduct in the digital age.
Khan's statements come amid growing concerns about the misuse of AI and its potential to create and disseminate misinformation, defame individuals, and violate privacy. The rise of deepfakes and other AI-generated content has prompted legal and ethical debates about regulation and accountability. Just last December, the Bombay High Court ordered the takedown of AI-morphed images of actress Shilpa Shetty, deeming them "extremely disturbing and shocking" and a violation of her fundamental right to privacy. The court has also extended similar protections to other Bollywood celebrities like Amitabh Bachchan, Anil Kapoor, and R Madhavan, acknowledging the need to safeguard their personality rights against unauthorized use of their image, voice, or likeness.
Ayesha Khan's experience underscores the urgent need for greater awareness and critical thinking when consuming online content. As AI technology becomes more sophisticated, it is increasingly difficult to discern between what is real and what is fabricated. Khan's call for responsible AI usage and respect for personal boundaries serves as a reminder of the importance of consent, privacy, and ethical behavior in the digital world. Her willingness to speak out about her experience may encourage others to share their stories and advocate for stronger protections against AI misuse.