Allu Arjun's film 'Pushpa 2: The Rule' continues to make waves, this time achieving a significant milestone on television. The film's TV premiere has garnered a stunning 5.1 Television Viewership Rating (TVR), outperforming the average viewership of the nation's most-watched T20 cricket league, which stood at 3.9. This feat underscores Allu Arjun's widespread appeal and the film's ability to captivate audiences across different platforms.

Released in theaters worldwide on December 5, 2024, 'Pushpa 2: The Rule' has already set new benchmarks for success. The action thriller, co-produced by Mythri Movie Makers & Sukumar Writings, features an ensemble cast including Allu Arjun, Rashmika Mandanna, and Fahadh Faasil. The film's narrative and Allu Arjun's portrayal of Pushpa Raj have resonated deeply with audiences, contributing to its impressive box office numbers.

The film captured hearts and shattered box office records, earning a staggering ₹800 crore in Hindi alone and nearly ₹1800 crore worldwide. Allu Arjun has truly reigned as a superstar. From winning the National Award to dominating the box office, he's proven his mettle. Allu Arjun's 'Pushpa 2: The Rule' has shattered another record, outshining even the biggest blockbusters.

The success of 'Pushpa 2' extends beyond its theatrical run. The film's Hindi version has recorded a groundbreaking viewership with a 5.1 TVR, reaching a massive 5.4 crore viewers. This achievement highlights the film's popularity and its ability to draw audiences even after its theatrical release.

Despite its global box office triumph, 'Pushpa 2' has faced challenges in sustaining its momentum on other platforms. While its OTT release was widely viewed, it didn't set new benchmarks in terms of impressions, despite being sold for a record-breaking price. Similarly, the film's television premiere in Telugu on Star Maa on April 13, 2025, registered a TVR of 12.61, which is lower than expected, especially when compared to the first installment, 'Pushpa: The Rise,' which had crossed a rating of 20.

Several factors have been attributed to the film's moderate performance on television. The rise of OTT platforms and piracy have led viewers to prefer watching films without ads and at their convenience. Additionally, the telecast of other popular movies and the ongoing Indian Premier League (IPL) season may have divided the audience, impacting the viewership of 'Pushpa 2' on TV.

Despite these challenges, the film's overall success remains undeniable. 'Pushpa 2: The Rule' has not only broken box office records but has also solidified Allu Arjun's position as a pan-India superstar. As anticipation builds for Allu Arjun's next move. Unconfirmed reports suggest he recently signed Geetha Arts' 'Shaktiman,' directed by Basil Joseph. He was previously in talks for Atlee Kumar's 'AA22xA6' opposite Deepika Padukone. He's also set for 'Pushpa 3: The Rampage,' directed by Sukumar. These films are expected to release over the next two to three years.