Metaplanet, a Japanese firm, has started August with a significant Bitcoin purchase, acquiring 463 BTC for ¥7.995 billion ($55.17 million). This acquisition, made on August 4, 2025, brings Metaplanet's total Bitcoin holdings to 17,595 BTC, valued at ¥261.28 billion ($1.80 billion). The company's average purchase price for this latest buy was ¥17.27 million ($119,163) per BTC.
This move aligns with Metaplanet's stated goal of accumulating 210,000 BTC by 2027, equivalent to 1% of the total Bitcoin supply. To achieve this ambitious target, the company has set intermediate goals of holding 30,000 BTC by the end of 2025 and 100,000 BTC by 2026.
Metaplanet has been aggressively accumulating Bitcoin, adding over 4,200 BTC to its holdings since June 30 alone. This rapid accumulation has been funded through equity issuance and debt financing. In July, the company redeemed bonds totaling ¥12.75 billion ($88.99 million), financed through stock acquisition rights. To further bolster its Bitcoin acquisition strategy and fund digital banking expansion, Metaplanet announced a ¥3.73 billion ($25.74 million) preferred share offering with a 6% annual dividend on August 2. The company plans to issue two types of preferred shares, series A and series B, with an issuance cap of ¥277.5 billion for each. The offering is planned to occur between August 9, 2025, and August 8, 2027, depending on market conditions.
Metaplanet's strategy mirrors that of MicroStrategy, now known as Strategy, with Bitcoin as a central pillar of its financial doctrine. Strategy, led by Michael Saylor, holds a substantial Bitcoin treasury. Metaplanet's CEO, Simon Gerovich, has emphasized Bitcoin's role in protecting against yen depreciation and sovereign debt risks. The company is also exploring acquiring a digital bank to generate yield from its Bitcoin reserves, diversifying its revenue streams.
The company measures its Bitcoin performance through BTC Yield, which tracks the ratio of Bitcoin holdings to fully diluted shares. As of August 4, 2025, the company's Bitcoin per fully diluted share stands at 0.0201, a significant increase from 0.00088 less than a year ago. The company's BTC Yield has surged 170% year-to-date.
Investor confidence in Metaplanet's Bitcoin-centric strategy is reflected in the company's stock performance, with a surge of 179% year-to-date and 1,391% over the past year. In Q1 FY2025, Metaplanet reported record revenue of ¥877 million ($6.05 million) and an operating profit of ¥593 million ($4.09 million). However, recent data indicates that the stock price has fallen. As of August 1, 2025, the stock price moved over -7.73% to 1,062.00.
Metaplanet's moves have solidified its position as one of the largest corporate holders of Bitcoin.
