Aankhon Ki Gustaakhiyan: Vikrant Massey & Shanaya Kapoor's Film Underperforms at Box Office After Initial Weekend.
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"Aankhon Ki Gustaakhiyan," starring Vikrant Massey and Shanaya Kapoor, has experienced a significant drop in box office collections on its fourth day, indicating a failure to pass the Monday test. The romantic drama, directed by Santosh Singh and written by Mansi Bagla, had a budget of approximately ₹50 crore.

The film's opening day saw a collection of ₹0.3 crore, followed by a slight increase to ₹0.5 crore on the second day. The third day maintained a similar level, with collections remaining at ₹0.5 crore. However, on the fourth day, early estimates suggest a significant decline to just ₹0.20 crore. This brings the total estimated net collection for the first four days to ₹1.45 crore.

The Monday drop is a critical indicator of a film's long-term prospects, as it reflects the audience's sustained interest beyond the opening weekend. "Aankhon Ki Gustaakhiyan" struggled to maintain momentum, suggesting it is failing to connect with audiences.

In comparison, "Superman" starring David Corenswet, despite also experiencing a drop on Monday, continues to lead at the box office. "Superman" earned ₹7 crore on Day 1, ₹7.75 crore on Day 2, and ₹9.25 crore on Day 3, totaling ₹24 crore over the weekend, and ₹2.25 crore on Day 4. Even Rajkummar Rao's "Maalik" outperformed "Aankhon Ki Gustaakhiyan" on Day 4, collecting ₹1.65 crore.

The Hindi occupancy rate for "Aankhon Ki Gustaakhiyan" on its third day was 16.90%, with evening shows having the highest turnout at 23.84%.

"Aankhon Ki Gustaakhiyan" is produced by Open Window Films, Mini Films, and Zee Studio.


Written By
Devansh Reddy is a driven journalist, eager to make his mark in the dynamic media scene, fueled by a passion for sports. Holding a recent journalism degree, Devansh possesses a keen interest in technology and business innovations across Southeast Asia. He's committed to delivering well-researched, insightful articles that inform and engage readers, aiming to uncover the stories shaping the region's future. His dedication to sports also enriches his analytical approach to complex topics.
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