Harman US, a subsidiary of South Korean tech giant Samsung, is reportedly in talks to sell a controlling stake in its Indian unit. The US-based company, known for its popular audio brands like JBL, Harman Kardon, and Infinity, has enlisted Deutsche Bank to manage the sale process.
The potential deal could value the Indian unit between $500 and $600 million. Harman has reportedly approached global private equity and buyout firms to gauge their interest in acquiring the shares. While a Harman India spokesperson declined to comment directly on the sale, they stated that the company is "always exploring opportunities to strengthen our business, enhance our capabilities, and deliver value to our customers and stakeholders".
This move is reportedly part of a larger global restructuring strategy being considered by the group. Harman US is a manufacturer of audio systems, automotive infotainment systems, lifestyle products, and connectivity solutions. The company's largest business segment involves supplying audio products to leading automakers. Samsung acquired Harman US in March 2017.
In a separate move to expand its audio business, Harman International, another subsidiary of Samsung Electronics, recently signed an agreement to acquire Masimo's consumer audio business for $350 million. This acquisition includes renowned audio brands such as Bowers & Wilkins, Denon, and Marantz. Harman plans to integrate Masimo's audio business to strengthen its position in the consumer audio market. Samsung anticipates that this acquisition will create synergies with its existing mobile, television, and home appliance businesses, enhancing its competitiveness in sound and audio technologies. The consumer audio market is projected to grow from $60.8 billion in 2025 to $70 billion in 2029. The Masimo deal is expected to close by the end of 2025.
These strategic moves by Harman and Samsung suggest a dual approach: streamlining operations in certain regions while simultaneously investing in and expanding their global audio market presence through acquisitions.
