Nupur Sanon, sister of Bollywood actress Kriti Sanon, is currently facing online criticism regarding her clothing brand, Nobo. Launched in June 2024, Nobo aims to be a one-stop shop for both Indian and Western wear, claiming to use "premium high-quality fabrics". However, the brand has come under fire from social media users, particularly on Reddit, for its high price tags on what many consider "basic" and unoriginal designs.
Reddit users have been particularly vocal, criticizing the brand's pricing strategy, with items like simple skirts, crop tops, and lehengas priced as high as ₹27,000. One Reddit user pointed out that a Banarasi lehenga is listed for ₹21,000 and a suit for ₹26,500. In the western wear section, a skirt and crop top set costs ₹20,000, while the least expensive pair of shorts is marked at ₹2,400. This has led to accusations of lacking originality and premium quality expected at those prices. Many users suggested that cheaper alternatives are readily available in local markets.
The criticism has taken a sarcastic and humorous tone, with one user coining the phrase "No Bo is short for 'Nobody Bought it.'" Others have commented on the aesthetics, with one saying, "These are the ugliest clothes I've ever seen, good lord." Some comments have even accused the brand of "money laundering" due to the perceived disparity between the simple designs and the high prices. Despite endorsements from celebrities like Kriti Sanon, Uorfi Javed, Sanjana Sanghi, and Rida Tharana, the brand has failed to impress many online fashion observers.
In related news, Sunjay Kapur, the ex-husband of actress Karisma Kapoor, has passed away in London at the age of 53. Initial reports indicate that he suffered a heart attack while playing polo. Tragically, it has been reported that Sunjay Kapur swallowed a bee during a polo match, which triggered the heart attack.
Sunjay Kapur's polo team, the SUJÁN Indian Tigers, shared what is believed to be his last photo, taken moments before a semi-final match. The photo shows Kapur smiling alongside his friend Jaisal Singh. The team dedicated the final of the Cartier Trophy to Kapur's memory, observing a minute's silence in his honor. The team captain, Jaisal Singh, also sat out the final match as a mark of respect.
Sunjay Kapur was a prominent businessman and chairman of Sona Comstar, a company manufacturing automotive parts and electric vehicle components. He was the son of the late Surinder Kapur, a pioneer in the automotive parts industry. Sunjay's net worth was estimated at $1.2 billion (₹10,300 crore) at the time of his death. Besides his business ventures, Kapur was known for his passion for polo.
Sunjay Kapur was married to Karisma Kapoor from 2003 to 2016, and they have two children together. He was previously married to fashion designer Nandita Mahtani and later married Priya Sachdev, with whom he had a son.