Gen Z is redefining the landscape of mental healthcare, approaching therapy and well-being with a unique blend of openness, tech-savviness, and a desire for authenticity. Shaped by a world of digital connection, economic instability, and unprecedented global events, this generation faces distinct mental health challenges but is also actively seeking solutions, contributing to a "pop psychology" boom that's changing how we understand and address mental wellness.
One of the most significant shifts is Gen Z's willingness to discuss mental health openly. Social media and online communities have played a crucial role in fostering these conversations, encouraging resource sharing and reducing stigma. Studies suggest that nearly two in five Gen Z individuals attend therapy regularly, a testament to their proactive approach to mental well-being. However, this openness exists alongside a surprising undercurrent of stigma. A recent report indicated that 37% of Gen Z believe seeking therapy is a sign of "mental weakness," highlighting a complex relationship with mental health support. This perception may contribute to the fact that up to 34% of Gen Z respondents admit to not being fully forthcoming with their therapists.
Gen Z's mental health struggles are often linked to several factors including social media comparison (39%), uncertain future / career instability (22%), and a poor economy (11%). Social media, while providing connection, can also fuel anxiety and depression. A significant percentage of Gen Z admits to feeling addicted to their phones and social media, contributing to body image issues, sleep problems, and feelings of inadequacy when comparing themselves to others online. The constant stream of updates and fear of missing out can create a sense of urgency and increased stress.
Despite these challenges, Gen Z is actively managing their mental health struggles, and in 2025, data shows that their mental wellness is on the rise. Over half report having mostly good mental health days, a significant increase since 2022. This improvement is attributed to therapy and self-help practices, with a large percentage of Gen Z reporting going to therapy and engaging in self-help activities like reading books, journaling, and listening to podcasts. Therapy (24%), lifestyle factors (diet, exercise, sleep) (22%), and spending more time with family and friends (19%) are reported as the most helpful methods for mental health.
The methods of therapy that resonate with Gen Z are diverse and reflect their tech-native approach. Online and teletherapy sessions offer accessibility and convenience, while Cognitive Behavioral Therapy (CBT), Mindfulness-Based Stress Reduction (MBSR), Dialectical Behavior Therapy (DBT), and Art and Music Therapy provide structured frameworks for addressing mental health concerns. Group therapy and support groups offer a sense of community and shared experience, and ecotherapy (nature-based therapy) connects mental well-being with the natural world.
The rise of "pop psychology" is another defining trend. Gen Z embraces bite-sized mental health advice through viral theories, offering relatable frameworks for navigating daily life. While not replacements for professional help, these trends provide accessible tools for cognitive reframing and self-reflection. This also translates to the types of mental health and wellness apps that they are likely to use. Mental health support, personalized insights, telehealth services and gamification are all features Gen Z looks for in healthcare apps.
Looking ahead, several key trends are poised to shape the future of mental health for Gen Z. The emphasis on mental wellness is no longer confined to reactive solutions but is embraced as an integral part of daily life, influencing purchasing decisions and lifestyle habits. Technology will continue to play a pivotal role, with AI-driven solutions and personalized mental health support becoming increasingly prevalent. It is important to provide Gen Z with tools and support to manage their mental health and access professional care.
