Rajinikanth's latest action thriller, "Coolie," directed by Lokesh Kanagaraj, has taken the digital world by storm, trending in the Top 10 movies on Prime Video in over 20 countries since its release on September 11, 2025. The film's global appeal underscores the enduring popularity of Rajinikanth and the increasing reach of Tamil cinema.

"Coolie" is available in Tamil, with dubbed versions in Telugu, Malayalam, and Kannada, streaming exclusively on Prime Video in India and in over 240 countries and territories worldwide. This widespread availability has contributed significantly to its international success.

The film features an ensemble cast, including Nagarjuna Akkineni, Shruti Haasan, Pooja Hegde, Soubin Shahir, Upendra, and Sathyaraj, with a cameo appearance by Aamir Khan. Anirudh Ravichander composed the music. The film was produced by Sun Pictures with a budget of ₹350–400 crore.

"Coolie" follows Deva, a former coolie union leader, as he investigates his friend's death, leading him to uncover a dangerous crime syndicate. The narrative explores themes of justice, loyalty, and high-stakes drama.

Soundarya Rajinikanth, Rajinikanth's daughter, celebrated the film's success on social media, calling her father a "Powerhouse Appa".

While some critics found the film lacking in certain aspects, particularly in comparison to Lokesh Kanagaraj's previous works like "Vikram" and Rajinikanth's "Jailer", many fans have embraced "Coolie" as a festive blockbuster. Some viewers criticized the film for lacking the impact of 'Jailer,' and underutilizing certain actors. Some felt that Rajinikanth looked tired in fight scenes. Other fans are celebrating the film like a festive experience, praising the title card, introduction scene, intermission scene, the 'Chikkittu' song, and the Kelisha entry. They also lauded Anirudh's music and background score.

Rajinikanth's performance has been a major highlight, with many praising his energy and screen presence. Even in a film with mixed reviews, his ability to connect with audiences across cultures remains unmatched.

Prime Video is celebrating Rajinikanth's 50-year career in cinema with a tribute video and billboard campaign in Chennai. The billboards feature Rajinikanth's famous punchlines, reimagined as a fan's homage to the legendary actor.

"Coolie" had a theatrical release on August 14, 2025, clashing with "War 2". The film grossed ₹514.65 crore worldwide. Despite the film's financial success, some considered it an underperformance compared to other recent hits.

The film is "spoiler proof" because plot holes and logical gaps were heavily discussed even before its streaming release. Some have criticized the film's writing and overstuffed plot, while others have pointed out logical flaws and convenient errors.

As of September 11, 2025, "Coolie" is available for streaming on Prime Video in Tamil, Telugu, Malayalam, and Kannada. The Hindi version is expected to be released on Prime Video in the coming weeks, possibly during the festive season.