Goa, India – Manish Malhotra's cinematic debut as a producer, "Gustaakh Ishq – Kucch Pehle Jaisa," had its world premiere at the 56th International Film Festival of India (IFFI) on November 24th, leaving a lasting impression on the audience. The film, a production of Stage5 Production, co-founded by Manish and his brother Dinesh Malhotra, is described as a heartfelt ode to old-school romance, poetry, nostalgia, and the timeless charm of classic love stories.
"Gustaakh Ishq" marks a new chapter for Malhotra, who has been a prominent figure in Bollywood for decades through his costume design and creative collaborations. The premiere at IFFI, known for spotlighting meaningful and artistically rooted cinema, provided a prestigious platform for Malhotra's first full-fledged narrative venture.
Directed by Vibhu Puri, the film features an ensemble cast including Naseeruddin Shah, Vijay Varma, Fatima Sana Shaikh, and Sharib Hashmi. "Gustaakh Ishq" unfolds as a poignant tale of passion and unspoken desire, set amidst the bylanes of Purani Dilli and the fading kothis of Punjab. The narrative explores themes of love, longing, and unspoken emotions, reminiscent of a bygone era.
The film distinguishes itself by reigniting the magic of "puraani mohabbat" with lingering glances, heartfelt emotions, and music that resonates deeply. The slow-burn narrative and tender moments aim to create an immersive experience for the audience, staying with them long after the credits roll.
Adding to the film's appeal is the music, composed by Vishal Bhardwaj with lyrics by Gulzar, a collaboration known for creating timeless musical pieces. The soundtrack is anticipated to be a significant element of the film, enhancing its emotional depth and nostalgic tone.
The premiere was well-received, with many praising the film's sensitive portrayal of love and relationships. Critics have noted the strong performances from the cast, particularly Vijay Varma and Fatima Sana Shaikh, who are expected to deliver raw, luminous, and emotionally layered portrayals. Naseeruddin Shah and Sharib Hashmi are also commended for lending quiet emotional depth to the story.
"Gustaakh Ishq" is set for theatrical release on November 28th. The film's premiere at IFFI has generated significant buzz, with many anticipating that it will bring back the beauty and charm of classic romance to the silver screen.
